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Bachelor of Business (Marketing)

University of Wollongong

Type of institution: University/Higher Education Institution
Level: Undergraduate
CRICOS: 00102E

Marketing is the activities, institutions and processes for creating, communicating and delivering products and services. This includes facilitating relationships to deliver value for consumers, clients and society. It's about everything from establishing who the customer is to developing a competitive advantage by effectively positioning products/services in the market. Marketing is essential for all organisations, even small business operators and not-for-profits.

Structure

The Bachelor of Business requires the successful completion of 144 credit points.Students must not complete more than 60 credit points of 100-level subjects.

Standard entry requirements

Applicants need to have achieved the required score in a qualification equivalent to the completion of 13 years of schooling in Australia.

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