Master of Marketing

University of Newcastle

Type of institution: University/Higher Education Institution
Level: Postgraduate
CRICOS: 00109J

A Master of Marketing from the University of Newcastle equips graduates with marketing knowledge and skills to plan and execute marketing strategies and tactics for organisations in the not-for-profit, government and private sectors. It is designed to provide students with an opportunity to better evaluate existing and potential market opportunities and to develop strategies that achieve organisational outcomes appropriate for the Australian and international business environment. Students will develop a solid understanding of the theoretical underpinnings of marketing and how they are applied in all contexts. The Graduate Certificate and Master of Marketing have been developed for students with little or no background in the discipline or for those wishing to upgrade their existing knowledge in the field. There is no assumed knowledge requirement for these programs.

Designed for

Students with little or no background in the discipline as well as those wishing to upgrade their existing knowledge


  • 12 courses (120 units)
  • 8 core courses (80 units), 2 directed courses (20 units), and 2 electives (20 units).


  • Marketing

Standard entry requirements

  • 3-year Bachelor degree in a related discipline
  • Or 3-year Bachelor Degree in a non-related discipline plus 1 year relevant business experience
  • Or at least 7 years business experience, including 2 years in a management position


The University of Newcastle's Business School (NBS) has received international acclaim for its programs through accreditation with the Association to Advance Collegiate Schools of Business (AACSB).

Study information

CampusFeesMid year intakeAttendance
Newcastle City Precinct International: $62,702 No
Online International: $62,701 Yes
  • Online/Off-campus : 1.5 years

Fee comments

Campuses: Online.

Fees are indicative and subject to variation. Overall program fee may vary based on course selection.

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