Bachelor of Arts (Arts and Cultural Management)
Edith Cowan University (ECU)
Type of institution: University/Higher Education Institution
Level: Undergraduate
CRICOS: 00279B
Prepares students to enter many branches of the arts and creative industries. These could include working in theatre companies, arts venues, dance companies, exhibitions, galleries, concerts, festivals, cultural organizations, as well as technology creation and gaming companies. Students develop professional knowledge and skills in arts and cultural management, marketing, finance and legal compliance, and at every stage of the course apply what they learn to industry practicums. The course has a strong focus on social and cultural sustainability, creativity and innovation, and emerging digital arts experiences. By engaging with corporate and community partners from diverse industry environments and workplaces, the course readies students for employment in a diverse range of positions within large and small companies, institutions and organizations, nationally and internationally.
Structure
Total Credit Points 360
Subjects
- Introduction to the Arts and Creative Industries
- Creating the Arts in the Contemporary World
- Introduction to Business Law
- Foundations of Business
- Arts and Events Production and Presentation
- Media and Culture
- Accounting and Finance Essentials
- Marketing Principles & Practices
- Arts Organisations Management
- Finance and Funding for the Arts
- Social Media Marketing
- Indigenous Arts Organisations
- Introduction to Event Management
- Arts and Festivals Marketing
- Cultural Policy and Planning
- Intellectual Property Law
- Human Resource Management
- Applied Arts Law
- Strategic Arts Management
- Venue Operations and Management
- Digital Arts Experiences
- Leadership
- Marketing Analytics
- Cultural Business Intelligence
- Entrepreneurship and Executive Producing
- Arts Management Studio
- Leadership
- Marketing Analytics
Standard entry requirements
- AQF Cert IV
- Successfully completed 0.25 EFTSL of study at bachelor level or higher at an Australian higher education provider (or equivalent)
- Undergraduate Certificate
- Special Tertiary Admissions Test
- University Preparation Course
- Indigenous University Orientation Course
- Aboriginal University Readiness Assessment or
- Experience Based Entry Scheme.
Study information
| Campus | Fees | Mid year intake | Attendance |
|---|---|---|---|
| ECU City | International: $118,800 | No |
|
| Online | International: $118,800 | No |
|



