Bachelor of Marketing and Communication (XBMN)
University of South Australia (UniSA)
Type of institution: University/Higher Education Institution
Level: Undergraduate
CRICOS: 00121B
Develop a versatile skill set in social media, advertising, public relations, content creation, marketing analytics, retailing, and brand management. Learn emerging trends in digital marketing including online advertising, mobile marketing, and customer relationship management (CRM) strategies. Combine creative thinking and data analysis to develop effective integrated marketing and communication campaigns in a digital era. Be guided by experts who conduct world class research at the Ehrenberg Bass Institute for Marketing Science and advise brands like P and G and CBS. Study with a global leader in brand management research. UniSA Business is in the Top 1 percent worldwide and awarded five stars. Graduate with a degree evaluated and accredited by the Australian Marketing Institute (AMI).
Subjects
- Marketing
- Communication
Standard entry requirements
- Successfully complete equivalent to a minimum of half a year full time study of a higher education program
- Complete a Cert IV level or above
- Pass a UniSA Online literacy and numeracy test and have relevant w or k experience
- Complete a Foundation Studies program
- Qualify f or special entry
- Or complete secondary education equivalent to SACE
- International students who speak English as a f or eign language must have obtained the required st and ards pri or to admission.
