Graduate Certificate in Marketing

Type of institution: University/Higher Education Institution
Level: Postgraduate
CRICOS: 00124K

Learn to develop ethical and sustainable marketing programs in the ever-evolving digital environment, with the Graduate Certificate in Marketing at Victoria University. Throughout this marketing course, you'll learn applied marketing principles along with techniques and frameworks for analysing marketplace strategies. You'll also learn how to develop effective integrated strategic-marketing plans to improve an organisation's marketing objectives.

Structure

48 credit points consisting of 4 core units.

Subjects

• Marketing communication
• Brand and product management
• Consumer behaviour
• Digital marketing.

Standard entry requirements

• Relevant Bachelors/Honours degree
• And/or professional experience
• IELTS overall score of 6.5 and no individual band score less than 6 or equivalent

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