Type of institution: University/Higher Education Institution
The Graduate Certificate in Marketing introduces some of the key dimensions of marketing and is designed for those requiring a general understanding of marketing principles. This course provides contemporary theoretical marketing knowledge and the practical skills required for superior performance in Australian and international markets. Career options include management-level positions in industry or government.
Students requiring a general understanding of marketing principles
The course comprises 24 credit points of study, made up of four subjects. The course can be completed in one session of full-time or one year of part-time study.
Standard entry requirements
- Applicants must have completed a UTS recognised bachelor's degree, or an equivalent or higher qualification, or submitted other evidence of general and professional qualifications that demonstrates potential to pursue graduate studies. If the previous qualification is not in a related field, applicants require a minimum of two years' relevant work experience. Applicants without a degree require eight years' full-time relevant work experience and evidence of a general capacity to undertake tertiary education. The English proficiency requirement for international students or local applicants with international qualifications is: Academic IELTS: 6.5 overall with a writing score of 6.0
- Or TOEFL: paper based: 550-583 overall with TWE of 4.5, internet based: 79-93 overall with a writing score of 21
- Or AE5: Pass
- Or PTE: 58-64
- Or CAE: 176-184.
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This course is part of an articulated program comprising the Graduate Certificate in Marketing, the Graduate Diploma in Marketing, and the Master of Marketing.