Graduate Certificate in Marketing
University of Technology Sydney (UTS)
Type of institution: University/Higher Education Institution
Level: Postgraduate
CRICOS: 00099F
Whether you are an established professional or making the switch to this exciting career, the Master of Marketing will equip you with all the creative, technological, and sustainable marketing practices you need for an impactful, dynamic career. You will develop your capabilities in vital areas, including digital marketing, customer experience, omnichannel marketing and strategy, and leadership. Learning from our acclaimed teaching team, you will build essential knowledge to complement your existing skill set. Our flexible delivery and electives also allow you to customise your learning, helping you shape your course to your own career objectives in a degree that is uniquely you.
Designed for
Students requiring a general understanding of marketing principles
Structure
The course comprises 24 credit points of study, made up of four subjects. The course can be completed in one session of full-time or one year of part-time study.
Subjects
- 24734: Marketing Management: 24710: Customer Experience and Behaviour: 24761: Data-Driven Insights: 24736: Marketing Communications
Standard entry requirements
To be eligible for admission to this course, applicants must meet the following criteria. Applicants must have one of the following: Completed Australian bachelors degree or higher qualification, or overseas equivalent OR A minimum of 4 years full-time or equivalent part-time, relevant post-secondary professional experience AND a general capacity to undertake tertiary education Relevant professional experience refers to any current work experience in which you have developed skills, knowledge, and competencies directly related to the course for which you are applying. This includes roles such as managers, professionals, technicians, community, personal service, clerical, administrative, or sales workers across various industries.
Further information
This course is part of an articulated program comprising the Graduate Certificate in Marketing, the Graduate Diploma in Marketing, and the Master of Marketing.
