TAFE South Australia (TAFE SA)

Advanced Diploma of Screen and Media - CUA60615

TAFE South Australia (TAFE SA)

Type of institution: TAFE Institute
Level: Pre-degree

This qualification reflects the role of individuals who analyse, design and execute judgements using wide-ranging technical, creative, conceptual or managerial competencies in the film, television, radio and interactive media industries. Their knowledge base may be specialised or broad. These individuals are often accountable for group outcomes.Licensing/Regulatory Information No licensing, legislative or certification requirements apply to this qualification at the time of publication.


  • 16 units: 3 core
  • 13 elective


  • Implement sound designs
  • Write scripts
  • Build international business networks
  • Develop and implement strategic plans
  • Develop own sustainable professional practice
  • Direct performers for screen productions
  • Operate master control
  • Devise camera coverage
  • Direct cinematography for screen productions
  • Design interaction
  • Identify and interpret compliance requirements
  • Direct rehearsals of performers
  • Develop organisational marketing objectives
  • Manage production of sound designs
  • Plan and manage film and media pre-production
  • Edit scripts
  • Develop lighting designs
  • Lead and manage organisational change
  • Develop and implement a business plan
  • Manage market research
  • Edit complex screen productions
  • Manage locations for film and media productions
  • Lead innovative thinking and practice
  • Collaborate on the design of broadcasting facilities
  • Ensure a safe workplace
  • Originate and develop concepts
  • Engage in the business of creative practice
  • Manage people performance
  • Evolve ideas for professional creative work
  • Audition and select performers
  • Design information architecture
  • Write persuasive copy
  • Design games
  • Develop and implement strategies for intellectual property management
  • Manage finances
  • Establish the creative vision for screen productions
  • Develop sound designs
  • Direct the integration of projects
  • Manage fundraising and sponsorship activities
  • Develop workplace policy and procedures for sustainability
  • Undertake organisational training needs analysis
  • Collaborate with editors during post-production
  • Ensure quality of broadcast output
  • Realise production designs
  • Develop an advertising campaign
  • Design digital simulations
  • Evaluate international marketing opportunities
  • Manage international marketing programs
  • Create digital visual effects
  • Implement design solutions
  • Develop a marketing plan
  • Establish and maintain safe creative practice
  • Design animation and digital visual effects
  • Maintain broadcast equipment and facilities
  • Provide leadership across the organisation
  • Establish and review the business continuity management framework and strategies
  • Coordinate the testing of interactive media products
  • Develop storylines and treatments
  • Realise productions
  • Develop and maintain business continuity plans
  • Undertake project work
  • Coordinate outside broadcasts
  • Design and develop e-learning resources
  • Manage innovation and continuous improvement
  • Work professionally in the creative arts industry
  • Direct screen production crews
  • Evaluate campaign effectiveness
  • Manage the marketing process
  • Profile international markets
  • Build and sustain an innovative work environment
  • Execute an advertising campaign
  • Design digital applications
  • Manage production of sound recordings
  • Analyse consumer behaviour for specific international markets
  • Perform primary and secondary colour correction

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