Type of institution: University/Higher Education Institution
This program will allow students to use this degree globally not only because creative businesses continue to establish themselves worldwide but their combined skills and knowledge add business acumen to creative endeavours and creative flair to traditional organisations. The business component gives students a strong theoretical and practical underpinning in the key disciplines, functions, principles and practices of business across national and international business environments with depth and specialisation in one or more business disciplines. In the creative industries component, students select from a range of creative industries majors to suit their individual interests and career aspirations and develop skills in entrepreneurship and commercial links to creative start-ups. Creative Enterprise studios offer authentic, problem-based learning opportunities. Work integrated learning and international exchanges provide opportunities to network and receive first-hand industry experience.
- 384 credit points (31 units). Business component: 192 credit points (16 units)
- 8 core units and 8 major units. Creative Industries component: 192 credit points (15 units)
- 5 core units including a series of Creative Enterprise studio units
- 2 specified introductory electives
- a major (8 units). Students undertake the two components of the double degree concurrently.
- Creative and professional writing
- Drama and performance
- Fashion communication
- Financial planning
- Human resource management
- Interactive and visual design
- International business
- Media and communication
- Music and sound
- Public relations
- Screen content production.
Standard entry requirements
- Year 12 or equivalent
- Assumed knowledge: English, or Literature, or English and Literature, or English as an Additional Language (Units 3 & 4, C)
- And for Accountancy, Finance, Economics, Financial planning, and Marketing: General Mathematics, or Mathematical Methods, or Specialist Mathematics (Units 3 & 4, C).
Subject to choice of Business major and units: CPA Australia; Chartered Accountants Australia and New Zealand and Institute of Public Accountants. Account Planning Group Australia, the Australasian Writers and Art Directors Association, the Australian Direct Marketing Association, the Communications Council, Youngbloods and nGen. Economics Society of Australia. Financial Services Institute of Australasia. Australian Human Resources Institute, Society of Human Resource Management (USA), Australian Institute of Management and the Australian Institute of Training and Development. Australian Institute of Export, the Logistics Association of Australia and the Chartered Institute of Procurement and Supply. Australian Marketing Institute, the Market Research Society of Australia, the Australian Institute of Management, the American Marketing Association, Chartered Institute of Marketing and the Australian Institute of Export. Public Relations Institute of Australia. Financial Planning Association. Financial Planning Association.
Bachelor of Business (Honours), Master of Teaching (Secondary) or Master of Philosophy is available. Students may be able to apply for advanced standing for previous study/experience.
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